Building owners and property managers often view commercial painting as an unnecessary expense. Commercial painting, however, is a solid investment to protect your assets and maintain your property’s value.

A fresh paint job can attract new customers or tenants and make a positive impression on your current ones. At the same time, it can provide a weatherproof finish for your building’s exterior and provide a more inviting and fresher look for the inside. Here are six reasons why commercial painting is a good investment:

1. First Impressions Matter a Lot

Regardless of your products, services, or environment, people may choose never to set foot in your building if it looks run down. Peeling, chipping, and faded paint can create a poor impression that dissuades people from doing business with you.

According to experts at Forbes, you get just seven seconds to make a positive impression on customers. When you work with an experienced, professional commercial painting contractor such as Ghaster Painting & Coatings, you can rest assured that your facility’s paint job will pass the first-impression test.

2. Refresh Your Brand

If you are an established business looking to refresh its brand or signify a change, a new paint job is a great way to do so. If your business is celebrating a milestone or is under new ownership or management, or you are trying to remain contemporary, commercial painting can make a statement.

3. Keep Pace with Competitors

If your paint job has faded, blistered, or chipped, and your competitor has a modern, well-maintained appearance, it can drive your commercial customers and tenants to avoid your location and visit the competitor instead.

If your competitors freshen up their look, you may also need to do so to avoid losing business.

4. Preventative Maintenance and Long-Lasting Protection

Repainting surfaces can prevent your facility from deteriorating. Commercial buildings generally see a lot of traffic, which can lead to significant wear and tear on the building’s inside. The hot Arizona temperatures, rain, and windstorms can damage exteriors.

When wood or masonry is not finished and sealed properly, it can absorb water. This can lead to decay, mold, or mildew. Water damage can cause not only stains but also structural damage. Unaddressed problems can lead to extensive damage.

Protective coats on your surfaces protect them from damage.

When you work with an experienced, professional commercial painting contractor, you will get durable, long-lasting protection for your commercial business. Experienced pros know what it takes to get the job done right, what materials and finishes work best, and how to prepare surfaces properly.

5. Saving Money

A high-quality commercial painting job will last longer, so you can repaint less often. This saves you money and keeps your buildings looking beautiful for years to come.

You can save on your energy bills. By sealing cracks and keeping the elements out, you can keep the heat and cold outside. Paint reflects light, which can keep your building cooler in the summer and reduce AC bills. Inside, the right paints and finishes can also reflect light, reducing the need for artificial lighting.

Using a commercial painting contractor can save you money on materials. Commercial painters generally buy in bulk, which leads to lower prices and discounts passed on to their customers.

6. Maintain Market Value

Whether you plan to sell your commercial building in the future, want to ensure you are getting the best possible rent, or maximize your market value, commercial painting provides significant benefits.

A well-maintained building will have a higher market value. A fresh coat of paint every few years protects your asset.

Choose Ghaster Painting & Coatings for your Commercial Painting Needs

Whether you rely on a stream of customers visiting your building or rent your facility to tenants, you must keep your property in tip-top shape and protect your investment.

Ghaster Painting & Coatings has more than 45 years of experience in commercial painting. Trained, experienced, and vetted painters on the Ghaster team have handled some of the tallest, biggest, and most challenging commercial painting jobs in Phoenix and throughout Arizona.

With Ghaster Painting & Coatings, you get a professional experience from start to finish and a durable, beautiful finish that you can be proud of. You get a hassle-free experience from highly trained and background-checked crews and a comprehensive warranty.

You can visit the online gallery to check out some of the recent commercial painting jobs completed by the Ghaster team.

When it’s time for commercial painting, contact the professionals at Ghaster Painting & Coatings at (602) 277-8541 or request a bid today.

Author Kirsten Ghaster

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